John Laurie is a photographer and director whose work is rooted in documentary instinct and commercial craft across lifestyle, tourism, food and commercial campaigns. He’s drawn to unscripted moments — the raw, in-between responses that exist just beyond the frame — and brings that same observational eye to everything from large-scale campaigns to personal bodies of work. John's images are cinematic without being constructed, and human without being sentimental. Whether directing a cast of twelve or shooting alone in a landscape, he's always chasing the same thing: the moment that feels genuinely lived in.